Advertising Academy
Welcome to The Orchard’s Advertising Academy! Empower yourself and become more well-versed within the advertising world with our resourceful videos and one-sheeters touching upon various topics. What is a Marketing Funnel? What kind of creative is best for TikTok ads? Look no further than here.
Marketing Funnel
Not sure what your main objective(s) should be for an ad campaign? Introducing: The Marketing Funnel.
Digital Platforms
Gain a better understanding of the digital advertising platforms, including their best use cases and content best practices.
Ads Math
Don’t know how much budget you should invest in ads? This video will guide you in choosing the right budget amount based on key variables.
Targeting 101
Explore the targeting options available on the digital advertising platforms to ensure your message reaches the right audience.
Ads Policies
Familiarize yourself with ad content guidelines on each digital platform to ensure your ads are approved to run.
FAQ
Lite services frequently asked questions.
How to Connect Your Accounts
Having trouble linking your social profiles to our ad accounts? These step-by-step video tutorials are here to help.